Ecommerce Brief

ECOMMERCE BRIEF

Newsletter for Busy Ecommerce Sellers

One Approach for Sourcing PL Product by Carlos Alvarez

Please note that the transcription below is automated and may contain errors. Please listen to the audio episode for correct text. Hey what’s up everybody this is Carlos from wizardsofamazon.com and bluebirdmarketingsolutions.com and my tip for you today has to do with one approach for sourcing private label product or sourcing something you’d like to get in to sell private label. And...

Personalization in Ecommerce

Let’s talk about personalization is ecommerce. Personalization can be tricky. Some people freak out by the fact of how much advertisers “know” about them and their internet searches. Some find it very useful. But no matter how you feel about it, personalization is the key to ecommerce success. The truth is: Shoppers hate irrelevant content. 74% of consumers...

Best Amazon Product Images Practices

Hi guys! Galyna Parker from Ecommerce Brief is here and this is my tip about Amazon product images.Did you know that it has been proven that absolute majority of consumers are basing their purchase decision on product’s photographs? Amazon allows up to 7 images in its product listings, and its a very valuable space on products page that...

Amazon Testing New Feature on Product Pages

Amazon has been testing out new feature on their product listings. Now instead of showing products Brand name right under the product title, there is a prefix to each name. For example, lets call our brand ABC. If ABC brand has an Amazon store, the link will be displayed before the title and will say: Visit the ABC...

A Recent Increase in Negative Amazon Reviews

Marketplace Pulse, an ecommerce intelligence firm which is collecting data about Amazon and their sellers, has revealed some information about Amazon shoppers behavior during COVID-19 quarantine. Over the past thirty days, Amazon buyers have left about a million negative reviews about sellers. This is more than two times over the usual amount. Buyers have been unhappy for the...

Most Downloadable Smartphone Apps

What I am about to say is important because this knowledge will help you understand where your customers are and therefore where they can be reached at. Here are the most downloadable smartphone apps: 1) Facebook2) Facebook Messenger3) YouTube4) Instagram5) WhatsApp This is according to App Annie report on July, 2018...

Instagram and Ecommerce Data

Unless you have been living under the rock, you probably have heard of photo and video sharing app Instagram which was aquired by Facebook for $1 billion in 2012. And you probably don’t need me to tell you that Instagram is not just for sharing pictures of avocado toasts and beautiful ocean sunsets. Although both of those Are...

From Googling to Buying

The average amount of time between a Google product search and a purchase is 20 days and about 1/3rd of Google product searches turn into transactions within 5 days. This is according to Jumpshot’s Competitive State of eCommerce Marketplaces Q2 2018 Data report...

Amazon Launches COVID-19 Store

Amazon Business have launched a special webpage on Amazon.com that lists COVID-19 related health products for sale such as masks, gloves, thermometers and hand sanitizer. So far as of today there are only a little over a hundred product listings, many by major brands like Purell, and many products are out of stock. Earlier in the beginning of...