What are Popular Stay-at-Home Activities

New consumer survey from Comscore has revealed the list of the most popular stay-at-home activities during COVID-19 quarantine. I wanted to share about the activities that have a significant surge in younger age group (18 to 34 years old). While you may guess that watching TV and playing video games is among them, I wanted to mentioned the […]

Personalization in Ecommerce

Let’s talk about personalization is ecommerce. Personalization can be tricky. Some people freak out by the fact of how much advertisers “know” about them and their internet searches. Some find it very useful. But no matter how you feel about it, personalization is the key to ecommerce success. The truth is: Shoppers hate irrelevant content. 74% of consumers […]