Please note that the transcription below is automated and may contain errors. Please listen to the audio episode for correct text.
For this series of podcast episodes I interviewed Alex Leal, a very experienced ecommerce seller who specializes in selling on different platforms including a very big Latin online marketplace.
To watch the video recording of the interview, please visit our website.
My name is Aleksejs Leal. I’ve been selling over 7 years different marketplaces like Amazon, eBay, Mercado Libre for 2 years of experience and I also have a Fulfillment Center which basically fulfills for all my Amazon stores. I also have few private labels, some supplements, some other categories.
-What is your tip on selling on Mercado Libre?
-The platform is growing a lot. But I would recommend people to sell the product that already have like a global demand. If you selling soda, I would start selling the Pepsi, Coca-Cola and know that the brand that is already global, it’s much easier that way, so basically wholesaling. Then start like a just a private label a little bit harder because they don’t have a tool yet, like PPC they do have some marketing but not as a specific for like just say private label. So that would be my tip.
– Is there is a way do you see in Mercado Libre which brands are more popular which are not?
– There is nowhere ranks, but there is a there’s a platform called Nubimetrics. So basically, gives you the amount of cells for SKU, for store you can segment like that and it called Newbie Metrics. So, you can select the country you want to start selling because Mercado Libre is all over the South America so you can select let’s say Argentina, Colombia, Mexico and is going to give you a specific number that sell that product sells in that market.
You may find Alex on Twitter, Facebook, Instagram and also at Wizards of Amazon facebook group