As the e-commerce landscape continues to evolve, Amazon resellers are increasingly turning to innovative technologies to gain a competitive edge. One such powerful tool is Chat GPT (Generative Pre-trained Transformer), an AI-powered language model developed by OpenAI. In this article, we explore how Amazon resellers can harness the capabilities of Chat GPT.
I will also show you some prompts and examples you can start using today.
Leveraging Chat GPT for Amazon resellers goes beyond just optimizing product listings and enhancing customer support. This powerful AI language model can also play a significant role in creating engaging product video scenarios, translating product listings to other languages, and discovering innovative bundle ideas.
1. Improving Product Listings: Sometimes the reason why product is not selling is poor listing quality. But resellers usually do not have the time to write up a sales copy let along the budget to hire a copywriter. That’s where Ai can come to the rescue.
Chat GPT can generate attention-grabbing product titles, persuasive bullet points, and unique descriptions. By incorporating relevant keywords and essential details, resellers can improve search visibility and click-through rates, leading to increased sales.
Write Amazon product listing for Dunkin’ Original Blend Medium Roast Coffee, 60 Keurig K-Cup Pods:
Title (max 200 symbols)
5 Bullet points Description
List of keywords
2. Creating Engaging Product Video Scenarios: If you are trying to further improve product listing, especially when you want to establish a good rapport with new manufacturer that you just started working, you can stand out from your other Amazon reseller competitors by offering something of value. Majority of listings are missing a video describing a product and why customers should consider buying it. Up until now, coming up with ideas for marketing videos has been really hard. But with Chat GPT’s assistance, resellers can script captivating product video scenarios. The AI model suggests dialogues, settings, and visuals that showcase the product’s value proposition effectively. Engaging videos boost customer engagement and trust, ultimately driving sales.
Example Scenario: A product video for a Smart Fitness Tracker
- Chat GPT generates a script: “Introducing the Smart Fitness Tracker, your ultimate fitness companion.”
- Setting: A picturesque morning landscape with the protagonist jogging by a serene lake.
- Chat GPT adds dialogue: “With real-time heart rate monitoring, track your progress and optimize your workouts.”
- Visuals: A close-up of the Smart Fitness Tracker’s heart rate sensor in action during the jog.
- Chat GPT suggests: “Stay connected on-the-go with call and message notifications.”
- Visuals: The protagonist receives a call and message notification on the Smart Fitness Tracker’s display.
- Chat GPT enhances the script: “Dive into the pool worry-free, as it’s water-resistant up to 50 meters.”
- Visuals: The protagonist confidently swimming with the Smart Fitness Tracker.
- Chat GPT concludes: “Embrace a healthier lifestyle with the Smart Fitness Tracker.”
- Visuals: The protagonist wearing the Smart Fitness Tracker with a smile, highlighting its stylish design.
3. Generate Template Answers to Customer Inquiries: Deploying Chat GPT to create a set of templates for various types of customers messages means that you won’t have to come up with brand new answers every time you get a message from a buyer.
“Customer never received a package but it was FBA order. Give me a short answer template and recommend to contact FBA”
Example answer from Chat GPT:
Dear [Customer’s Name],
We apologize for the inconvenience caused by the non-delivery of your FBA order. To resolve this matter promptly, we recommend reaching out to Amazon’s FBA support team directly at [FBA Support Contact Information]. They will be able to assist you in locating your package and addressing any concerns.
Thank you for your understanding, and we appreciate your cooperation.
4. Translating Product Listings to Other Languages: Are you selling on International platforms including through NARF fulfillment program (Mexico and Canada)? What if you need to create a new listing in Spanish? Or what if you noticed that some of your products gets particular interest in other countries? You should then look into improving the product listing.
Once you written your product description you can ask Chat GPT “Translate this to Spanish“
Or if you are creating from scratch, simply ask Ai to write in Spanish (or other language)
5. Discovering Bundle Ideas: Have you found a product that has a lot of sales and a ton of potential but the current price on Amazon is too low and/or competition is too high? Perhaps, you can try bundle with another item? Find something that brings a buyer more value.
Resellers can prompt Chat GPT with inquiries like “What can I bundle product XXX with to bring more value to potential buyers?” The AI analyzes related products, customer preferences, and cross-selling opportunities to suggest attractive and personalized bundle ideas.
Try this: “What can I bundle Dunkin’ Original Blend Medium Roast Coffee, 60 Keurig K-Cup Pods to bring customers more value?”