Amazon is Testing a Weird Ad Thing and I am Not Sure How to Feel About It
Amazon is quietly rolling out a new shopping experience that could change how brands think about discovery, traffic, and the long-standing “sell on Amazon vs. sell direct” debate.It’s experimental.It’s a little strange.And depending on how you sell today, it might be either a huge opportunity or a red flag.Let’s break down what this new Amazon program actually is, […]




